Today at Qualtrics we are celebrating our 2nd annual XM Day! XM Day commemorates the anniversary of our IPO and is a day where Qualtrics employees around the world can demonstrate the transformative power of XM in action. Qualtrics is all about designing and improving experiences. We help our customers identify and address experience gaps with their customers and employees every day.

So, what does XM Day look like exactly? Given that we are all about experiences, we ask employees to take the day to find broken experiences in their communities or design new, even better ones. Employees are encouraged to think about a gap that exists in a space they are passionate about, find creative ways to close it, and make a positive impact. We provide ideas to get their juices flowing and create spaces for employees to share, brainstorm, and collaborate on the experiences they are fixing, closing, or designing. Some choose to participate individually, while others create teams to do something together. There really isn’t a wrong answer here, except it is not a day off or a day to catch up on work, it’s a day to give back and make a positive impact in our communities.

Source: Julia Anas, Qualtrics’ Chief People Officer, on Celebrating XM Day | Qualtrics Life